LGPD Compliant Updated in 2026

Privacy Policy Bet79 – Your Data, Protected

The Bet79 takes the protection of your personal data seriously. This Privacy Policy clearly explains how we collect, use, store, and protect your information — all in compliance with Brazil's General Data Protection Law (LGPD, Law No. 13.709/2018). Please read it carefully before registering.

Key Commitments
Data in use only to operate the platform
No sale of data to third parties
Encryption 256-bit SSL on every transaction
You may request deletion of your data
Full compliance with the LGPD
User-controlled cookies
This summary is for informational purposes. The full text below prevails in all cases.
How Bet79 Protects Your Data

Six concrete commitments that guide how we handle every piece of information you share with us.

End-to-End Encryption

All communication between your browser or mobile device and Bet79's servers is protected by 256-bit SSL encryption. Your login credentials, personal information, and financial transactions via Pix, boleto, or card are never transmitted without protection.

Minimal and Necessary Collection

Bet79 collects only the data strictly necessary to operate the platform, verify your identity (KYC), process Pix payments, and keep your account secure. No data is collected out of curiosity or convenience.

Full Compliance with the LGPD

We operate in full compliance with Brazil's General Data Protection Law (Lei nº 13.709/2018). You have the right to access, correct, port, and delete your data at any time — just reach out via our Portuguese-language support chat.

No Data Selling

Bet79 does not sell, rent, or transfer your personal data to third parties for commercial purposes. Any sharing with partners — such as game providers — is done under contract with strict data protection obligations.

Full Cookie Control

You decide which cookies you accept beyond the essential ones. Analytics and personalization cookies are optional and can be disabled in the platform settings. We never use cookies to track you outside of Bet79.

Responsible Data Retention

We retain your data only for as long as necessary to meet legal and operational obligations. After account closure, data is anonymized or deleted in accordance with the timelines set by applicable Brazilian law.

Privacy Policy — Bet79

This Privacy Policy describes how Bet79 (available at bet79.life) collects, uses, stores, and protects users' personal data. By registering on the platform, you confirm that you have read and agree to the terms of this policy. This policy is an integral part of the Terms and Conditions of Bet79.

1Who We Are

The Bet79 is a sports betting and online casino platform for Brazilian users, accessible at bet79.life. For the purposes of this Privacy Policy, Bet79 acts as the controller of the personal data collected from its users, as defined under Article 5, Section VI of Brazil's General Data Protection Law (LGPD – Lei nº 13.709/2018).

If you have any questions about this policy or the processing of your personal data, you can reach our team via live chat in Portuguese (available 24 hours a day, 7 days a week) or by emailing suporte@bet79.life.


2Data We Collect

The Bet79 collects only the data necessary to deliver the platform's services, verify user identities, process financial transactions, and meet legal obligations. The data collected falls into the following categories:

Category Data Examples Primary Purpose
Registration Data Full name, CPF, date of birth, email, mobile number Account creation and management
Identity Data (KYC) Document photo (ID card, driver's license, or passport), selfie, proof of address Identity verification before withdrawal
Financial Data Pix key, card details (tokenized), deposit and withdrawal history Payment processing and fraud prevention
Usage Data Betting history, games accessed, session duration, preferences Experience personalization and responsible gambling
Technical Data IP address, device type, operating system, browser, cookies Security, fraud detection, and platform improvement
Communications Support messages via chat and email Customer support and dispute resolution

Card data: Bet79 never stores your full credit or debit card details. All card data is tokenized by our partner payment processor and is never saved directly on Bet79's servers.


3How We Use Your Data

The Bet79 uses collected personal data exclusively for the purposes described below. No data is used for purposes not stated in this policy without your express consent:

  • Platform operation: manage your account, process deposits via Pix and other payment methods, and record bets and winning payouts;
  • Identity verification (KYC): confirm that you are over 18, that you are a resident of Brazil, and that the information you have provided is accurate;
  • Fraud prevention and anti-money laundering: monitor suspicious transactions and fulfill regulatory obligations related to combating illicit activity;
  • Communication: send you important notifications about your account, withdrawals, available bonuses, and platform updates;
  • Personalization: tailor the platform experience based on your betting preferences and favorite games;
  • Responsible Gambling: identify usage patterns that may indicate at-risk behavior and trigger the available protection mechanisms;
  • Customer support: resolve inquiries, handle complaints, and maintain support history for future reference;
  • Legal compliance: comply with obligations imposed by Brazilian law, including the LGPD and sports betting industry regulations.

4Legal Basis for Data Processing

The processing of your personal data by Bet79 is grounded in the following legal bases set out in the LGPD (Article 7):

  • Contract performance: processing is necessary to fulfill the service agreement established at the time of your registration — such as processing your bet or releasing your Pix withdrawal;
  • Legal obligation compliance: certain data must be collected and retained to meet legal obligations, such as anti-money laundering regulations (Law No. 9.613/1998) and the Central Bank rules related to Pix;
  • Legitimate interest: Bet79 processes data for platform security, fraud prevention, and service improvement purposes, always balancing this interest against users' rights;
  • Consent: for marketing communications, non-essential cookies, and advanced experience personalization, Bet79 requests your consent, which can be withdrawn at any time.

5Data Sharing with Third Parties

The Bet79 does not sell, rent, or trade your personal data with third parties for commercial purposes. Data sharing occurs only in the following situations, always with appropriate contractual safeguards:

  • Game providers: companies such as Pragmatic Play, Evolution Gaming, PG Soft, and Play'n GO receive only the minimum data required to authenticate the user in their games (anonymized session ID). No sensitive data such as CPF or address is shared;
  • Payment processors: to process transactions via Pix, boleto, credit card, PicPay, and Mercado Pago, the required financial data is shared with the respective financial institutions, all of which are regulated by the Banco Central do Brasil;
  • Identity verification providers (KYC): specialized document verification and fraud prevention services, engaged under a data processing agreement with obligations equivalent to those required by the LGPD;
  • Competent authorities: Bet79 may disclose personal data when required by law, court order, regulatory authority, or to investigate financial crimes;
  • Cloud infrastructure: data is stored on secure cloud servers operated by providers with internationally recognized information security certifications.

International third parties: When data is transferred to partners outside Brazil, Bet79 ensures the transfer is carried out with appropriate safeguards, such as standard contractual clauses, in compliance with Article 33 of the LGPD.


6Cookies and Tracking Technologies

The Bet79 uses cookies and similar technologies to ensure the platform functions properly, improve the user experience, and analyze service usage. The cookies we use fall into four categories:

  • Essential cookies: required for the platform's core functionality — such as keeping your session active, processing bets, and securing transactions. These cookies cannot be disabled;
  • Performance cookies: collect anonymous information about how users navigate the platform to identify technical issues and improve the overall experience. They can be disabled without affecting core functionality;
  • Preference cookies: store your personal settings — such as language, favorite sports, and notification preferences — so you don't have to reconfigure everything each time you log in;
  • Analytics cookies: used to understand usage patterns at an aggregate level, without identifying individual users. Bet79 does not use cookies to track you outside the bet79.life platform.

You can manage your cookie preferences in the platform settings. Please note that disabling essential cookies may prevent access to certain features of the site.


7Data Storage and Security

The Bet79 employs robust technical and organizational measures to protect your personal data against unauthorized access, leaks, alteration, or destruction. Key safeguards include:

  • 256-bit SSL encryption on all communications between your device and the platform's servers;
  • Password storage with cryptographic hashing — Bet79 never stores your password in plain text;
  • Role-based access controls (RBAC) — only staff with a verified operational need can access users' personal data;
  • Continuous monitoring for unauthorized access attempts, with automatic alerts triggered by suspicious activity;
  • Regular penetration testing (pentest) and security audits by specialized teams;
  • An incident response plan with mandatory reporting to the ANPD (Autoridade Nacional de Proteção de Dados) in the event of a significant data breach, as required by the LGPD.

Your responsibility: Your account security is a shared responsibility. Use a strong, unique password for Bet79, never share your credentials with anyone, and enable two-factor authentication when available. If you suspect unauthorized access, contact support immediately.


8Data Retention

The Bet79 retains your personal data only for as long as necessary to fulfill the purposes described in this policy or to meet specific legal obligations. The general retention criteria are:

  • Active account data: retained for as long as your account remains active on the platform;
  • Data after account closure: upon voluntary account closure, data is anonymized or deleted within 90 days, except where retention is required by law;
  • Financial data (KYC and transactions): retained for up to 5 years after the last transaction, as required by anti-money laundering regulations (Law No. 9.613/1998) and Central Bank guidelines;
  • Support history: retained for up to 2 years after the ticket is closed, for reference in the event of future disputes;
  • Technical log data: retained for up to 6 months for security purposes and incident investigation.

Once retention periods expire, data is securely deleted or anonymized in a way that makes it impossible to identify the original user.


9Your Rights as a Data Subject (LGPD)

Brazil's General Data Protection Law grants you, as the data subject, a set of rights that Bet79 is committed to respecting and facilitating. You may exercise any of these rights at any time through support chat or by emailing suporte@bet79.life:

🔍
Access
Request confirmation that your data is being processed and obtain a full copy of all information Bet79 holds about you.
✏️
Correction
Request the correction of inaccurate, outdated, or incomplete data in your profile — such as your name, address, or date of birth.
🗑️
Deletion
Request the deletion of your personal data, except where retention is required by law or necessary for the defense of legal claims.
📦
Portability
Receive your data in a structured, machine-readable format so you can transfer it to another service provider if you choose.
🚫
Objection
Object to the processing of your data in certain situations, such as for direct marketing purposes or where processing is based on legitimate interest.
↩️
Consent Withdrawal
Withdraw consent given for processing activities based on this legal basis, such as receiving marketing emails. Withdrawal does not affect processing already carried out.

Bet79 will respond to rights requests within 15 calendar days of receipt. We may require additional identity verification before processing a request to ensure data is delivered to the rightful owner.

Filing a complaint with the ANPD: If you believe Bet79 is handling your data improperly and our support team's response was unsatisfactory, you have the right to file a complaint with the Autoridade Nacional de Proteção de Dados (ANPD), as provided in Article 18, §4º of the LGPD.


10Minors

The Bet79 is a platform intended exclusively for users aged 18 and over. We do not knowingly collect personal data from children or minors. During registration, we require age confirmation and conduct identity checks (KYC) to verify the user's age before withdrawals are released.

If Bet79 determines that an account was created by a minor, the account will be closed immediately, the data will be deleted, and any existing balance will be held pending investigation. If you believe a minor has accessed the platform using an adult's information, please contact our support team via Portuguese-language chat so we can take the appropriate action.


11Links to Third-Party Sites

The Bet79 may, in certain contexts, reference or mention third-party services — such as Pix (Banco Central do Brasil), partner financial institutions, or game providers. This Privacy Policy applies exclusively to the bet79.life platform and does not cover the privacy practices of external services.

If you access any third-party websites or services for any reason, we recommend reading the privacy policy applicable to each of them. Bet79 is not responsible for the data collection and processing practices of external services.


12Changes to This Privacy Policy

The Bet79 may update this Privacy Policy periodically to reflect changes in data practices, legal updates, or platform improvements. When significant changes occur, you will be notified by email and/or via a notice on your platform dashboard at least 7 days before the changes take effect.

Continued use of the platform after the effective date of any changes constitutes acceptance of the updated policy. The most current version of this policy will always be available at bet79.life/privacy-policy, with the date of the last update shown at the top of the document.

If you disagree with the changes, you may request account closure before the effective date at no additional penalty.


13Contact & Data Protection Officer (DPO)

To exercise your rights as a data subject, clarify questions about this policy, or report any concern related to the processing of your personal data, please contact the Bet79 through the following channels:

  • Live chat: available 24 hours a day, 7 days a week, directly on the bet79.life platform, with human support in Portuguese;
  • Email: suporte@bet79.life — for non-urgent matters, with a response time of up to 2 business days;
  • LGPD rights requests: submit your request through any of the channels listed above, identifying yourself with your full name and CPF so we can locate your record in our system securely.

Bet79 appoints a Data Protection Officer (DPO) responsible for overseeing compliance with the obligations established by the LGPD. The DPO can be reached at suporte@bet79.life with the subject line "LGPD — DPO".

Response timeframe: Bet79 is committed to responding to all data subject rights requests within 15 calendar days of receipt, as established by the LGPD.

Your Data Is Never Sold

Bet79 operates in full compliance with Brazil's General Data Protection Law (LGPD – Law No. 13.709/2018). Your personal data is used exclusively to operate the platform, verify your identity, process financial transactions, and keep your account secure. No information is sold or shared with third parties for commercial purposes. For any questions, please read our Terms and Conditions or contact our 24/7 support team.

Privacy Questions at Bet79

Bet79 does not sell or rent your data to third parties. We share information only with the operational partners required to deliver our services — such as payment processors (to handle transactions via Pix, boleto, and card) and game providers (such as Pragmatic Play and Evolution Gaming). These partners receive only the minimum data necessary and are contractually required to protect it to standards equivalent to those of the LGPD. Under no circumstances is your data sold to marketing or advertising companies.

You can request the deletion of your personal data via live chat in Portuguese (available 24 hours a day) or by emailing suporte@bet79.life with the subject line "LGPD — Data Deletion". After your request is submitted, Bet79 will respond within 15 calendar days. Some data may need to be retained for an additional period to meet legal obligations — such as financial records required by anti-money laundering regulations. In such cases, you will be informed of the specific timeframes and reasons.

For Pix, Bet79 stores your Pix key to facilitate future withdrawals, but never stores complete bank account details. For credit and debit cards, data is tokenized by our partner payment processor — Bet79 never sees or stores the full card number, security code, or expiration date in plain text. All financial data is protected by 256-bit SSL encryption during transmission and is never accessible to staff without a proven operational need.

No. Marketing communications — such as emails about promotions, bonuses, and new games — are only sent to users who consented to this type of communication at registration or in their account settings. You can withdraw that consent at any time by clicking the unsubscribe link in any marketing email, or by updating your communication preferences in your account dashboard. Essential account emails — such as Pix withdrawal confirmations, security alerts, and notices about Terms updates — will continue to be sent regardless of your marketing preferences.
Protected Data Pix in Seconds

Bet Safely at Bet79

LGPD-compliant platform, 256-bit SSL encryption, and human support in Portuguese 24 hours a day. Sign up, deposit via Pix, and start betting on the Brasileirão, the Superliga, or your favorite slot.

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